Goat Milk Stuff
Client summary
Family run from Indiana USA, Goat Milk Stuff is a fantastic brand that has experienced significant online growth in recent years.
Having already implemented some CRO testing via their Shopify development agency, the team at Goat Milk Stuff enlisted Scale Beyond to use our additional (20+ years) experience of ecommerce and testing, to uncover new insights and site performance improvements, which we were able to do successfully.
In addition, our team also completed a variety of UX design work including a new dedicated landing page design and creative templates for other channels such as Meta.


Services provided
Additional Partner Agency Services
- Google Ads & Meta Ads Management (via Smartebusiness Marketing)
- Ecommerce Consultancy (via Hammersley Brothers)
Example testing wins
- 6% increase in conversion rate and 9% increase in revenue per visitor from highlighting base shipping cost as part of the free delivery offering on the basket
- 6% increase in add to basket clicks and 7% increase in overall conversion via rebuilding the product page value tree offer
- 66% in users adding to cart via the Autoship subscription functionality following improvements to contextual content and feature guidance
